The Intelligent Way to Run Your Wine Club

EFFEN GOOD WINE COMPANY PARTNERS WITH WINESTEIN FOR LAUNCH OF NEW VIRTUAL WINE CLUB

SAN LUIS OBISPO - Effen Good Wines, a San Luis Obispo-based wine negociant company, recently contracted with Winestein to launch a virtual wine club. Effen Good wine offerings include Red One, Sunset Pink, Sunset Red, and Little Pinky. Effen Good Wines is known for high quality wines with an affordable price and playful attitude. Effen Good Wines will launch a mixed-case wine club for those who enjoy high quality wines at a high-value price. On-line shopping for wine and merchandise is now available at www.effengoodwines.com.

Winestein will support the administration and technology of the wine club with maximum efficiency and security. Winestein is a locally-founded company that assists small wineries and retail outlets with the administration of their wine clubs, including shipping compliance, customer service, website development, database administration and marketing.

Ron Rawlinson, owner of Effen Good Wines says, "Winestein offers Effen Good wines a one-stop time and cost-effective solution for managing many important administrative and customer communication and service needs, including website and on-line sales development, database management, shipping/fulfillment, compliance and even email and telephone staffing. They allow me to focus on the fun parts of the business, like marketing and playing the role of negociant".

Winestein was founded in July of 2006 by Sarah Taylor Maggelet and Scott Maggelet as an outsourcing solution for Central Coast wineries. Recently the company has branched out to service retail wine outlets and on-line wine commerce sites. More information on the company can be found at their website, www.wine-stein.com.